September 2026

Be the Business is a UK government-backed NFP supporting entrepreneurs and SMEs navigating growth challenges and building sustainable, productive businesses.

I am pleased to have accepted an invitation to join my fourth Advisory Board under the Be the Business Productivity Programme – an invitation that came directly from a CEO I have mentored through the programme’s Pathways to Potential initiative.

It is a role I find genuinely rewarding.  Drawing on my background as a founder and executive director, I bring both empathy and objectivity to the strategic challenges that business owners face – particularly around scaling, growth, and the decisions that carry real personal as well as commercial stakes.  For founder-owners especially, those two dimensions are rarely separate.

Three years into the Productivity Programme, I remain committed to the model: an independent, diverse group of successful business leaders who question, prompt, and guide – helping CEOs make evidence-based, risk-aware decisions and build businesses that deliver real value.